A digital pamphlet is basically a catalogue for a product in digital form. Unlike physical ones, digital pamphlets are extremely customizable and are shared through digital means. If you want to display them on the web or on a mobile platform, different aspects can be tweaked to give better displays.
Benefits of a Digital Pamphlet
A digital pamphlet has the benefit of being modified to meet any specific requirement. Digital animations can be put in; different areas of the pamphlet can be made interactive for users that have downloaded an app etc. And the pamphlet can also interact with different types of input.
However, there are several other benefits which a digital pamphlet offers, such as:
Real-time Updates
A welcome change in the field of digital publications is the ease with which information can be updated. Field selling personnel that are present on site were disconnected from the business development and operational staff before, and they’re the departments which had the latest information.
Now through the internet, up to date information can be sent out immediately. Hence, digital pamphlets can be updated in real time, and the pamphlet can be fixed if someone left an error in their or if a mistake slipped by.
Tools and Templates are Available
You can design a digital pamphlet fairly easily with the level of technology available today. There are several pamphlets templates that you can use and look up tutorials online. There are paid and free digital templates online which can make the entire process as easy as 1-2-3 for any user out there.
Customizability
Since most design programs have a high level of customizability now, you can design the pamphlet to look and interact with the user anyway you want it to. Digital pamphlets can be designed and customized for every single device and OS easily.
The output format can be customized, and the presentation and file size doesn’t matter as much because the storage sizes on the smallest of devices have increased to hundreds of gigabytes.
It’s also possible with digital pamphlets to put restrictions for users and to stop unauthorized people from accessing them. This means that if a pamphlet has some secure files, you can protect them through a password or biometric input.
Social Sharing
Online marketing has taken full advantage of the digital age and opened up the doors of massive advertising. Hence flip books and digital pamphlets can fit the online world. Digital pamphlets can be shared through all social media including Facebook, Instagram, Twitter, WhatsApp, etc. By sharing using these means, you can reach a lot more people than you would ever with a physical pamphlet.
Compatibility
You can view the pamphlet on your computer, laptop, smartphone or tablet. This makes it much more readable and portable. If you’re on a plane, you can read it there, and you can pick up where you left off on your computer at home or at work.
Since pamphlets are designed to fit all screen sizes, you won’t have to worry about them being awkwardly fitting on some screens.
Engagement
Digital pamphlets are much more engaging to viewers than normal, physical ones. They can be used in ways that physical pamphlets just can’t. For example, you can peruse through them much more quickly to find what you’re looking for. You can look up things that you want to know more about. And you can look into the various listed products by following links and bringing up schematics if you want.
Use of Technology
Digital pamphlets allow you the liberty of integrating cutting edge technology into what is essentially is a two-dimensional surface. You can use it to deliver a user experience that can be scaled up. You can tap or click on a product so that you can examine different designs in front of you through digital imagery. You can also use AR to visual things that you wouldn’t normally have the ability to do.
Digital pamphlets are very easy to make and can serve as a valuable tool for business promotion and for boosting sales. Since they’re incredibly easy to make and to update, there’s no reason not to use them to benefit your business and increase your profits.
